Adobe Marketo Adds AI-Powered Email Creation in Design Studio
Adobe has added generative AI tools to the Marketo Engage Email Designer. You can generate subject lines and preheaders, rewrite sections of an email, create images, and build an entire…
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Amazon SES Adds Bot Detection for Email Opens and Clicks
Amazon SES has added bot detection to email open and click tracking, which lets you know whether your email was read or clicked by a human or a bot. If…
Twilio Email Introduces Dedicated IP Support
Twilio Email has added support for dedicated IPs and IP management, which gives you more control of your sending reputation. You can group multiple IP addresses into custom pools to…
Bird Introduces PHP SDK for Email Sending with PHP
Bird (formerly MessageBird) PHP SDK that lets you send email from your PHP applications is now available for installation. The messagebird/sdk package is available through Composer and requires PHP 8.2…
6 Key Email Security Protocols for Better Email Delivery
Below are six key email security protocols that email marketers should implement in their email systems. They help email service providers (ESPs) verify legitimate senders, protect your domain from impersonation,…